On August 6, Pittsburgh, Pennsylvania officially welcomed 56-year-old Tess Lojacono as the winner of the city’s Experienced Dreamers Project, a national contest that invited entrepreneurs age 45 and older to submit proposals for launching their dream venture in Pittsburgh. The contest attracted entries from 29 states and the District of Columbia.
Lojacono, who’s from East Aurora, New York, owns Fine Art Miracles, which offers fine arts courses to residents of assisted living facilities and nursing homes. As the contest winner, she will receive $50,000 when she completes her move to Pittsburgh this fall. After living in Pittsburgh for one year, another $50,000 will be placed in a charitable fund at The Pittsburgh Foundation to be used by Lojacono in support of local nonprofits.
According to a news release, the contest arose from a study that found the city could generate an economic impact of $2.6 billion by attracting 1,250 “young Boomers” over the next 20 years. This 45+ age demographic, noted the release, has “the knowledge and economic capacity to pursue new career and lifestyle opportunities, and the potential to create millions of dollars in economic impact for the cities that lure and retain them.”
More details about the contest and its winner can be found here.